Video accessibility is more important now than ever before. Accessibility is not a luxury—it’s a necessity. Colorado has been at the forefront of this movement. These initiatives empower individuals and set a high standard for inclusivity. For organizations, prioritizing accessibility—especially in video content—is essential.
Colorado has demonstrated its commitment to accessibility through House Bill 21-1110, which strengthens digital accessibility requirements for state and local governments. Under this legislation, all government websites and online services must meet Web Content Accessibility Guidelines (WCAG) 2.1 at the AA level. This ensures that public-facing content is accessible to everyone including individuals with disabilities.
So what is video accessibility, and why does it matter? Video accessibility ensures that everyone can fully engage with video content regardless of ability. By incorporating tools like audio descriptions, closed captions, and transcriptions, government organizations can expand their reach, improve user experiences, and comply with federal and state guidelines. Accessible video content isn’t just for those with disabilities; it creates new learning opportunities, enhances language development, and even supports multitasking.
Audio descriptions, closed captions, and transcriptions are the core components of video accessibility. Audio descriptions provide spoken narration of visual elements, making videos accessible to viewers who are blind or have low vision. This feature is also helpful for individuals who might struggle to interpret cues, offering a detailed, narrated experience. Closed captions and subtitles display spoken dialogue and relevant sounds as text, making videos accessible for those who are deaf or hard of hearing. They’re also invaluable in noisy environments or for viewers learning a different language. Finally, transcriptions provide a written version of the video’s audio content. They’re a great resource for improving SEO, aiding those with hearing loss, and serving as a reference in educational or professional settings.
At Circuit Media, we specialize in delivering comprehensive video accessibility solutions tailored to our clients’ unique needs. With years of experience working with government organizations in a local, state, and federal capacity, we provide all of our video accessibility services in-house, ensuring consistency across products and cost savings for our clients. Our customized approach ensures that every project—from government trainings to webinars to short-form marketing videos—meets the client’s specific requirements. Our team of skilled accessibility specialists and video editors collaborates closely with clients to deliver personalized results. We pride ourselves in precision, ensuring that your content meets all accessibility standards with 99% accuracy.
Partnering with Circuit Media means more than meeting legal requirements, it’s about fostering inclusivity and showing a commitment to all members of your audience. Video accessibility is an opportunity to connect, educate, and engage. By incorporating audio descriptions, captions, and transcriptions into your video content, your organization can create a more inclusive digital landscape. Contact Circuit Media today to learn how we can help make your video content accessible to everyone!
